Do you want to maximize the revenue you receive from your ATM machine? If you want to generate more money via your ATM machine, here is a list of some helpful strategies you can adopt to maximize ATM machine revenue:
Make the ATM Easily Accessible
You want to place the ATM in a location where customers can easily access it. You may want to install the ATM near the door. Doing so will allow people to use the ATM as they come and go. Other convenient locations to place the ATM are near the cash register or the aisle of the store. By placing the ATM at the back of the store, you are causing your customers to become frustrated.
Make the ATM Visible
You need to place the ATM in a location where customers can quickly spot it. If they are looking for an ATM machine and a quick glass through your window reveals an ATM, they are likely to enter your store to use the ATM machine to withdraw cash. You can also decorate the surroundings of the ATM with LED lights, by placing the on the wall or a sign that lights up.
Make People Aware of the ATM
You should place a sign on your door or window to let people passing your store know that you have an ATM machine in your store that they can use to withdraw cash. You can also place a sign that lights up on the door to let passersby know that you have an ATM machine. If you run a restaurant and offer delivery, you can place stickers on the vehicles used for delivery or give fliers to people on their way out. The more people know about your ATM machine, the more money you will make. You can also hike up the surcharge fee, especially if you store is located on a busy street that receives a lot of foot traffic.
