If you have an ATM machine, but no one is using your ATM machine, you need to understand why that is. One of the main reasons why your ATM machine may be just sitting there unused is due to your failure to advertise to people that you have an ATM machine in your store. We want to share with you a few tips you can use to advertise your ATM machine:
1. Tell People on Social Media
Do you have one or more social media pages? If you have a social media page, you need to make a grand announcement to your followers of giving them the facility of using an ATM machine to withdraw cash. Encourage your followers to share the message and the spread the news. Moreover, you can also share the news on your personal social media pages and encourage your family and friends to share your announcement of investing in an ATM machine for your store.
2. Pass Out Flyers and Put Up a Sign
You need to tell one of your employees to stand outside your store, passing out fliers to people passing your store. In addition to doing this, you need to put up a sign on your store that lights up to catch people’s attention. A sign that lights up is especially useful at night.
3. Offer People 24/7 Access to Your ATM Machine
By only allowing people to use your ATM machine during your store’s opening hours, you are limiting the amount of revenue you can generate via an ATM. By offering 24/7 access to an ATM machine, you are catering to the people who stroll the streets at night. If your business is located on a street that remains busy in the mornings as well as nights, you need to offer people 24/7 access to your ATM.
